类型:脸书:破解代码
地区:美国 年份:2017
主演:马克·扎克伯格/PeterGreste/刘强东
导演:Peter Greste
简介:Facebookisanenormouslypowerfulcorporation,harnessingboththeself-disclosedandgleanedpersonaldataofalmost2billionpeople.Itsuser-baseislargerthanthepopulationofanycountry.Thecompanyisallpervasiveonline,trackingandprofilingusersandnon-usersalike.CrackingtheCodelooksattheinsidesofthisgiantmachineandhowFacebookturnsyourthoughtsandbehavioursintoprofits—whetheryoulikeitornot.Andit'snotjustaone-waytransactioneither.CrackingtheCodealsoexplainshowFacebookusesvasttrovesofwebdatatomanipulatethewayyouthinkandfeel,aswellasact—allinthesoleinterestsofFacebook,masqueradingas"community."Whatarethesocialimplicationsofthis—whenonecompanybasicallycontrolstheinsightsandexperiencesoftheentireonlineworld,withextremelypersonalisedandtargetedsocialandbehaviouralengineeringonascaleneverbeforeseen?